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The Benefits of Facebook Marketing

Facebook is a social media platform that connects users worldwide, which is exactly what makes it such an excellent tool to utilize in ongoing digital marketing efforts, particularly in the vacation rental industry. Many of our marketing efforts are intended... Read more

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Book Direct Day: Boost Revenue and Build Repeat Guests

The vacation rental industry celebrates an important day each February: Book Direct Day. Falling on the first Wednesday of the month, this industry-created promotion is a powerful opportunity for vacation rental companies to educate guests about the benefits of booking... Read more

The 3 Ways to Increase Your Revenue With More Direct Bookings

There is no “secret sauce” or magic formula for increasing direct booking revenue. It’s about committing to three proven steps: property managers can increase the number of people coming to the site, improve how many of those people actually book,... Read more

3 Ways to Engage Traveler Planners Using AI

The way people plan vacations is changing fast. For years, travelers spent hours clicking through dozens of tabs to find the perfect home. Today, they are turning to Artificial Intelligence (AI) to do the heavy lifting. For property managers, this... Read more

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What Are the Best Email Marketing Platforms For Vacation Rental Companies?

Why is Email Marketing So Valuable For Vacation Rental Managers? Email marketing is a powerful tool for property managers that drives engagement and bookings throughout the year. A vacation rental managers email contact list consists of the most highly qualified... Read more

5 Reasons Direct Bookings Carry Higher Value Than OTA Bookings

Are Direct Bookings More Profitable Than OTA Bookings? The short answer is yes. While a booking from a major travel site might look the same on your calendar, the math behind it is very different. A direct booking represents a... Read more

Join Us at Direct Booking Success Summit!

 You’ve found a secret clue in the Direct Booking Success Summit Quest presented by QR Clue!  Read more

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Using AI to Improve Your Direct Booking Website’s Visibility and User Experience

Artificial intelligence is changing how people find and interact with websites. It’s no longer just about ranking #1 on Google. With AI-powered search engines and large language models (LLMs) like ChatGPT and Google’s AI Overview, online visibility works differently. Research... Read more