Marketing


vacation rental website trends 2020

Vacation Rental Website Trends for 2020

Vacation rental websites are no longer just a booking platform for potential guests. When it comes to attracting customers, retaining their interest, and increasing bookings, there’s a lot of new trends in website design that can assist. Whether your site... Read more

book direct day

Learn How You Can Increase Revenue by Participating in Book Direct Day

What is Book Direct Guest Education Day? It is the collective brainchild of VRM Intel and independent hotel and vacation rental managers. These businesses use #BookDirect to spread the message about making reservations directly with the property managers versus online... Read more

screen shot of web page

Designing Blog Posts for the Modern Traveler – How RealTech Innovated for a Mobile-First World

Why Are Blog Posts Important? The more visually engaging your blog post is, the more people will read your content and engage with your rental properties. Also, the more user-friendly your website is, the more likely they are to book... Read more

8 steps to get more direct bookings from email marketing

8 Steps to Get More Direct Bookings from Email Marketing

Sometimes one email campaign sent to your subscriber list doesn’t feel like enough when you are trying to build a relationship with your past guests. I mean, you could squeeze a lot of information into a monthly newsletter, but let’s... Read more

5 key elements for email marketing

5 Key Elements for an Email Marketing Campaign that Actually Drive Rental Bookings

In the travel and vacation rental industries, email marketing is alive and well. It can provide vacation rental managers a great way to build relationships with guests, and generate repeat bookings each year.  And at the end of the day,... Read more

where is your marketing budget going

Where Are Your Paid Ad Budgets Going?

This year RealTech wants to help you make strategic and impactful decisions for your rental business. We want you to stop wasting your hard earned marketing budgets in two of the most popular advertising platforms today, Facebook and Google Ads.... Read more

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